--- title: "Customer Spotlight November 2021: Plum Brilliance Apothecary" description: Rich with story and purpose, the owner and CEO of Plum Brilliance, Apryl, invites us into her beautiful world through her lovingly crafted products. image: https://oacinsider.organicalcohol.com/hubfs/CSNovember2021v2.jpeg-1.jpg --- [OAC Insider](https://oacinsider.organicalcohol.com/blog) [ Categories ](https://oacinsider.organicalcohol.com/blog/customer-spotlight-plum-brilliance-apothecary#) **Browse All Categories** - [Customer Spotlight](https://oacinsider.organicalcohol.com/blog/tag/customer-spotlight) - [Herbalist](https://oacinsider.organicalcohol.com/blog/tag/herbalist) - [Herbal Remedies](https://oacinsider.organicalcohol.com/blog/tag/herbal-remedies) - [Personal Products](https://oacinsider.organicalcohol.com/blog/tag/personal-products) - [DIY](https://oacinsider.organicalcohol.com/blog/tag/diy) - [Liqueurs and Bitters](https://oacinsider.organicalcohol.com/blog/tag/liqueurs-and-bitters) - [Natural Fragrance](https://oacinsider.organicalcohol.com/blog/tag/natural-fragrance) - [Natural Perfume](https://oacinsider.organicalcohol.com/blog/tag/natural-perfume) - [Flavor Extracts](https://oacinsider.organicalcohol.com/blog/tag/flavor-extracts) - [Household Products](https://oacinsider.organicalcohol.com/blog/tag/household-products) - [Beverage](https://oacinsider.organicalcohol.com/blog/tag/beverage) - [Skincare](https://oacinsider.organicalcohol.com/blog/tag/skincare) - [Body Care](https://oacinsider.organicalcohol.com/blog/tag/body-care) - [OA Inside](https://oacinsider.organicalcohol.com/blog/tag/oa-inside) - [Supplier Spolight](https://oacinsider.organicalcohol.com/blog/tag/supplier-spolight) By [C. Rose](https://oacinsider.organicalcohol.com/blog/author/c-rose) on April 11, 2023 [Customer Spotlight](https://oacinsider.organicalcohol.com/blog/tag/customer-spotlight), [Natural Perfume](https://oacinsider.organicalcohol.com/blog/tag/natural-perfume), [Personal Products](https://oacinsider.organicalcohol.com/blog/tag/personal-products), [Body Care](https://oacinsider.organicalcohol.com/blog/tag/body-care), [Skincare](https://oacinsider.organicalcohol.com/blog/tag/skincare) # Customer Spotlight November 2021: Plum Brilliance Apothecary ![CUSTOMER-BrownRibbon-WhiteText](https://oacinsider.organicalcohol.com/hs-fs/hubfs/CUSTOMER-BrownRibbon-WhiteText.png?width=364&height=226&name=CUSTOMER-BrownRibbon-WhiteText.png)  CELEBRATING OUR COMMUNITY OF TALENTED MAKERS, ARTISANS & ALCHEMISTS     Rich with story and purpose, the owner and CEO of Plum Brilliance, Apryl, invites us into her beautiful world through her lovingly crafted products.[![PB-logo-png](https://oacinsider.organicalcohol.com/hs-fs/hubfs/PB-logo-png.png?width=512&height=256&name=PB-logo-png.png)](https://plumbrilliance.com/) Apryl was born and raised in a rural portion of San Diego County. At a young age, she developed a love for the native plants in the diverse bioregion of Southern California. Apryl's desire to capture the emotion and memories of her childhood spent running through aromatic plants of the southwest, along with the healing impact that ritual self-care can have on our souls, prompted the creation of Plum Brilliance Apothecary. "Drawing from my training as an herbalist, my absolute love for San Diego, and my desire to encourage folks to embrace their own self-care rituals, I craft skincare and herbal products from the wild plants of this region." Apryl's workdays involve wandering the mountains, deserts, and beaches, ethically and respectfully harvesting wild plants for truly potent, effective products.  The same sense of calm and care is felt in her words, as well as her products. "It is a privilege and pleasure to connect people with the natural uniqueness of this area through self-care. I hope to inspire a similar appreciation for the uniqueness of each of us as individuals." **       [![wildharvest-plum-brilliance](https://oacinsider.organicalcohol.com/hs-fs/hubfs/wildharvest-plum-brilliance.jpg?width=488&height=349&name=wildharvest-plum-brilliance.jpg)](https://plumbrilliance.com/)** [![burdock-soap](https://oacinsider.organicalcohol.com/hs-fs/hubfs/burdock-soap.jpg?width=175&height=175&name=burdock-soap.jpg) ![tulsi-basil](https://oacinsider.organicalcohol.com/hs-fs/hubfs/tulsi-basil.jpg?width=175&height=175&name=tulsi-basil.jpg) ![face-oil-trio](https://oacinsider.organicalcohol.com/hs-fs/hubfs/face-oil-trio.jpg?width=175&height=175&name=face-oil-trio.jpg)](https://plumbrilliance.com/) *          [![Need Organic Alcohol for your Next Project?](https://no-cache.hubspot.com/cta/default/19629155/ddd8fa8b-c950-47cc-b33b-8ff7542455eb.png)](https://cta-redirect.hubspot.com/cta/redirect/19629155/ddd8fa8b-c950-47cc-b33b-8ff7542455eb)* Share [![Share on Facebook](https://www.lean-labs.com/hs-fs/hubfs/LLv2/images/icon-blog-facebook.png?noresize&width=24&name=icon-blog-facebook.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Fwww.instagram.com%2Forganicalcohol%2F%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) Published by [C. Rose](https://oacinsider.organicalcohol.com/blog/author/c-rose) April 11, 2023 [Comments](https://oacinsider.organicalcohol.com/blog/customer-spotlight-plum-brilliance-apothecary#) [![](https://oacinsider.organicalcohol.com/hubfs/314A3512-1280-1.jpg) Read More ](https://oacinsider.organicalcohol.com/blog/customer-spotlight-amma-rosavalon) [Customer Spotlight](https://oacinsider.organicalcohol.com/blog/tag/customer-spotlight) By [C. Rose](https://oacinsider.organicalcohol.com/blog/author/c-rose) on April 11, 2023 ### [July Customer Spotlight 2024: Amma Rosavalon, Clinical Herbalist](https://oacinsider.organicalcohol.com/blog/customer-spotlight-amma-rosavalon) [![](https://oacinsider.organicalcohol.com/hubfs/herbrally.jpeg) Read More ](https://oacinsider.organicalcohol.com/blog/customer-spotlight-herbrally) [Customer Spotlight](https://oacinsider.organicalcohol.com/blog/tag/customer-spotlight) By [C. Rose](https://oacinsider.organicalcohol.com/blog/author/c-rose) on April 11, 2023 ### [June Customer Spotlight 2024: HerbRally](https://oacinsider.organicalcohol.com/blog/customer-spotlight-herbrally) [![](https://oacinsider.organicalcohol.com/hubfs/CrystalFarm2.jpeg) Read More ](https://oacinsider.organicalcohol.com/blog/customer-spotlight-crystal-organic-farm) [Customer Spotlight](https://oacinsider.organicalcohol.com/blog/tag/customer-spotlight) By [C. Rose](https://oacinsider.organicalcohol.com/blog/author/c-rose) on April 11, 2023 ### [May Customer Spotlight 2024: Crystal Organic Farm](https://oacinsider.organicalcohol.com/blog/customer-spotlight-crystal-organic-farm) [![](https://oacinsider.organicalcohol.com/hubfs/cusani_perfumes_lotus.jpeg) Read More ](https://oacinsider.organicalcohol.com/blog/customer-spotlight-cusani-perfumes) [Customer Spotlight](https://oacinsider.organicalcohol.com/blog/tag/customer-spotlight) By [C. Rose](https://oacinsider.organicalcohol.com/blog/author/c-rose) on April 11, 2023 ### [March Customer Spotlight 2024: Cusani Perfumes](https://oacinsider.organicalcohol.com/blog/customer-spotlight-cusani-perfumes) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "C. 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